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What We Do

Performance Marketing That Pays You Back

Your ad spend should make you more money than it costs. Every service we offer is built around that single, non-negotiable principle.

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Lead Generation

High-intent leads at a predictable CPL using Meta and Google funnels tuned to your industry, city, and buyer persona.

Key Deliverables

  • Custom audience strategy per funnel stage
  • CPL targets set before campaign launch
  • Weekly lead quality scoring and reporting
  • CRM integration and lead nurture flow setup
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ROAS Optimisation

Systematic audits, creative testing, and bid-strategy overhauls to lift your return on ad spend every single week.

Key Deliverables

  • Full account audit — structure, targeting, creative
  • Contribution margin-based ROAS targets
  • Creative A/B testing cadence
  • Weekly ROAS reporting with commentary
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Brand Awareness

Reach the right audience across YouTube, Instagram Reels, and Display to build brand recall at scale without wasting impressions.

Key Deliverables

  • Reach & frequency planning for target geographies
  • Platform-specific creative briefs
  • Brand lift measurement framework
  • Monthly share-of-voice benchmarking
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App Install Campaigns

UAC and App Campaign strategies that drive quality installs with low CPI and strong Day-30 retention rates.

Key Deliverables

  • Install campaign setup across Google UAC + Meta
  • Cohort-based retention tracking
  • In-app event optimisation (registration, purchase)
  • CPI targets with quality gating
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Full Funnel Management

End-to-end campaign management from cold awareness to conversion — TOFU, MOFU, BOFU — with cohesive messaging at every stage.

Key Deliverables

  • Funnel mapping and audience sequencing
  • Platform mix recommendation and budget allocation
  • Creative angle strategy per funnel stage
  • Monthly funnel health audit and rebalancing
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Ad Account Audit & Strategy

A thorough review of your existing ad account to identify waste, missed opportunities, and quick wins — delivered in 72 hours.

Key Deliverables

  • Campaign structure and quality score analysis
  • Budget allocation efficiency report
  • Audience overlap and targeting gaps
  • Prioritised action plan with impact estimates
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Performance Consulting

Strategic guidance for in-house teams and agencies who need expert input on campaign architecture, ROAS strategy, and scaling.

Key Deliverables

  • Monthly retainer or project-based engagement
  • Team training and SOPs for paid media ops
  • KPI framework and dashboard setup
  • Scaling roadmap with milestone targets
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Social Media Advertising

Paid social campaigns across every major platform — Meta, LinkedIn, Snapchat, X — built for the Indian market.

Key Deliverables

  • Platform-specific creative and copy strategy
  • Audience research and segmentation
  • Campaign launch, monitoring, and optimisation
  • Cross-platform performance attribution
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Platform Coverage

Wherever your audience is spending time, we can reach them.

Meta (Facebook + Instagram)Google AdsLinkedIn AdsYouTube AdsSnapchat AdsX / Twitter AdsPinterest AdsAmazon AdsFlipkart AdsQuora Ads
How It Works

From first call to first conversion

  1. Discovery Call

    A 30-minute call to understand your business model, current marketing setup, goals, and the constraints we need to work within.

  2. Account Audit

    A comprehensive review of your ad accounts, landing pages, and conversion tracking — identifying every rupee being wasted.

  3. Strategy Build

    A custom go-to-market plan with platform mix, budget allocation, audience architecture, creative angles, and ROAS targets.

  4. Launch & Optimise

    Campaigns go live with daily monitoring. Weekly optimisation cycles ensure we compound learnings and hit targets faster.

Start with a Free 30-Minute Audit

Deepanshu will personally review your ad account, identify your biggest growth levers, and tell you exactly what to fix — before you spend another rupee.

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